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How a Gay Rights Strategy Shaped Our Culture – Intercessors for America

It seems like the entire world has wholly accepted the LGBT agenda. This is no coincidence. It is the result of a decades-long, concerted strategy.

From WORLD. Why have award shows, professional sports, politics, commercials, education, children’s entertainment, and even churches witnessed such a steep rise in messaging that promotes LGBTQ lifestyles in recent years? … This radical shift is hardly accidental.

Have you taken your place on the wall?

Last month—November 2022—marked the 35th anniversary of one of the most culture-reshaping articles in modern history. In 1987 a neuropsychiatrist named Marshall Kirk and a public relations consultant named Hunter Madsen (under the nom de plume “Erastes Pill”) teamed up to write “The Overhauling of Straight America.” This article would later balloon into the 400-page tome After the Ball: How America Will Conquer Its Fear and Hatred of Gays in the 90s. Kirk and Madsen laid out a six-phase strategy that goes a long way toward understanding the mainstream messaging about sexuality of our own day.

First, “talk about gays and gayness as loudly and as often as possible.” Why? Because “almost any behavior begins to look normal if you are exposed to enough of it. …”

Second, “portray gays as victims, not as aggressive challengers.” Third, “Give protectors a just cause.” Kirk and Madsen clarify, “Our campaign should not demand direct support for homosexual practices, [but] should instead take anti-discrimination as its theme.” Fourth, “Make gays look good,” that is, “the campaign should paint gays as superior pillars of society.” Fifth, “make the victimizers look bad.” This is a crucial step to their strategy. They explain:

At a later stage of the media campaign for gay rights…it will be time to get tough with remaining opponents. To be blunt, they must be vilified. … we intend to make the anti-gays look so nasty that average Americans will want to dissociate themselves from such types. …

How many script-writers for major films and television shows seem to have torn this page straight from the Kirk and Madsen playbook?

The sixth and final step of their strategy is simple: “solicit funds. The buck stops here.” … It would seem that Kirk and Madsen’s six-stage strategy to “overhaul straight America” has triumphed.

Consider this recent development: Two regional bodies of the United Methodist Church in Texas granted requests of 439 congregations to disaffiliate with the denomination, largely over its views on same-sex marriage and homosexuality. … Such fault lines have been exposed in major denominations, Christian schools, and throughout the parachurch world over the last five years and with increasing intensity. …

So as Christian institutions around the world are now wrestling with questions of human sexuality, let us ask ourselves with brutal honesty—are our doctrines and practices being shaped more by the Scriptures or by Kirk and Madsen? It’s not just a question of cultural interest. It is a question of life or death.

How are you praying against the LGBT agenda? Share this article to encourage others to pray.

(Excerpt from WORLD. Photo Credit: William Fonteneau on Unsplash)

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