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The social medium of happiness

The U.S. Supreme Court is expected to decide several cases on the regulation of social media platforms, raising questions about the limits of free speech and the internet’s capacity to spread information that can cause harm. The European Union already compels internet companies to filter content promoting hateful or terrorist ideologies.

Yet during the pandemic, which deepened parallel crises of loneliness and mental health, another discussion about social media has been gaining momentum – one that may help curb the effects of disinformation not by limiting freedom, but by expanding it. That discussion requires a different metric: happiness.

Take, for example, a study published by Nature journal’s Scientific Reports last week. It found that an uptick in bicycling during and since the pandemic, more as a means of transportation than exercise, has an unanticipated social dividend. By breaking isolation and contributing to environmental well-being, it has made people happier.

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