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Target Scrambles to Avoid Backlash – Intercessors for America

Some Target stores are minimizing their “Pride” displays in fear of backlash.

From Fox News. Some southern Target stores were forced by the corporation to move LGBTQ Pride merchandise away from the front of their locations after customer “outrage” to avoid a “Bud Light situation.”

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Many Target locations across the country feature massive June Pride month displays on an annual basis, with items this year ranging from “tuck friendly” bathing suits for transgender people to mugs that say “gender fluid.” But the retail juggernaut has been criticized by some conservatives for the displays, with children’s items particularly irking many customers.

A Target insider told Fox News Digital that many locations, mostly in rural areas of the South, have relocated Pride sections to avoid the kind of backlash Bud Light has received in recent weeks after using a transgender influencer in a promotional campaign. …

“We were given 36 hours, told to take all of our Pride stuff, the entire section, and move it into a section that’s a third the size. From the front of the store to the back of the store, you can’t have anything on mannequins and no large signage,” the Target insider said.

“We call our customers ‘guests,’ there is outrage on their part. This year, it is just exponentially more than any other year,” the Target insider continued. “I think given the current situation with Bud Light, the company is terrified of a Bud Light situation.”

The insider, who has worked at the retailer for almost two decades, said Target rarely makes such hasty decisions. …

Fox News Digital has confirmed rural Target stores in South Carolina, Arkansas and Georgia are among the locations to move the Pride sections. …

Pride merchandise remains prominently displayed at other locations and on the Target website. …

Bud Light sales have plummeted since backlash to the partnership with transgender activist Dylan Mulvaney has continued to haunt the company more than a month since it came to light. …

“Bud Light learned an important lesson about wading into the culture wars recently. But partnering with Dylan Mulvaney is nothing compared to what Target is doing,” conservative pundit and author Bethany Mandel tweeted.

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(Excerpt from Fox News. Photo Credit: Canva)

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