President Joe Biden has brought on former President Barack Obama to help raise money from small-dollar donors for his presidential campaign.
A series of seven social media ads were designed to play off the routine Biden and Obama had when the two spent eight years together serving as president and vice president.
The new ads take a light-hearted approach to fundraising, hoping to attract smaller donors to pledge as little as $3.
“Did you know that by pitching in the cost of a morning cup of joe, you can help re-elect my friend Joe?” Obama says, standing beside Biden.
“Whether it’s $3, or more, no gift is too small to make a difference,” Biden responds.
“We all have a role to play to make sure that Donald Trump never steps foot in the Oval Office again,” Biden says. “We are relying on you.”
Report from Newsmax:
The campaign seeks to duplicate the huge success of the March fundraiser when Biden and Obama last appeared together and raised more than $25 million in a celebrity filled event in New York City.As of April, the Biden Campaign is far outpacing his opponent with $192 million cash on hand compared with only $93 million cash on hand for the Trump campaign.