(LifeSiteNews) — The Harris-Walz campaign released three pro-abortion video ads ahead of Tuesday night’s presidential candidate debate in an attempt to win voters for whom so-called “reproductive rights” has become a top issue after the 2022 overturning of Roe v Wade.

The commercials are slated to run on broadcast and cable networks in swing states — Arizona, Georgia, Michigan, Nevada, North Carolina, Pennsylvania, Wisconsin — which will play an outsized role in determining the future of the presidency in the November election.

Both Democrats and Republicans acknowledge that the Supreme Courts’ historic reversal of Roe v. Wade in June 2022 stymied an anticipated red tsunami in elections across the country later that year, as Democrats employed fearmongering to galvanize young female voters over looming abortion restrictions in some states. The Harris-Walz campaign is now investing tens of millions of dollars to again capitalize on that strategy.

While former President Donald Trump is credited with the overturning of Roe v. Wade, in recent months he has expressed support for early term abortions and enthusiasm for IVF (in vitro fertilization), a process that kills 93% of the unborn children created for couples struggling with infertility.

Nonetheless, the Harris-Walz campaign has chosen to ignore Trump’s recent troubling acceptance of abortion and to use the U.S. Supreme Court’s overturning of Roe v. Wade to tar and feather the former president.

The ads are part of a $370 million digital and TV marketing blitz by the Harris-Walz campaign that will continue from now until Election Day, November 5th.

The first ad titled “He Told Us” features a clip of Trump taking credit for “terminating Roe v. Wade,” adding that he is “proud to have done it.”

The ad then descends into outright lies, saying that Trump wants to “restrict birth control access,” “ban abortion nationwide,” and “monitor women’s pregnancies.” The ad’s assertions are based on passages found in The Heritage Foundation’s “Project 2025,” a document that Trump has strenuously disavowed.

In July, a Kamala Harris campaign official acknowledged that the campaign was deliberately misleading voters about Project 2025, according to a Daily Signal report.

“A Harris campaign official said the campaign has ‘made a deliberate decision to brand all of Trump’s policies’ as ‘Project 2025,’ since they believe ‘it has stuck with voters,’” according to CNN.

A second ad titled, “Big Family” features Alabama resident Latorya Beasley, an IVF client whose “embryo transfer was canceled eight days before the procedure,” presumably because the Alabama Supreme Court ruled in February that frozen embryos are, in fact, children.

“Donald Trump overturning Roe v. Wade stopped us from growing the family that we wanted,” said Beasley, underscoring the IVF industry’s dependence on being able to legally kill more children than it brings into the world.

“I don’t want politicians telling me how or when I can have a baby,” continued Beasley, perhaps unaware of the fact that it was the United States and Alabama Supreme Courts, not former President Donald Trump, who issued the rulings that led to the reining in of controversial IVF procedures.

Beasley’s statement does not comport with Trump’s public position on IVF.

After the Alabama Supreme Court affirmed that embryos are children — bringing an abrupt end to IVF procedures in the state — Trump roundly rejected the court’s finding, saying, “I strongly support the availability of IVF for couples who are trying to have a precious baby.”

A third ad titled “Laurel” begins with Wisconsin resident Laurel Marcinkus saying “the overturning of Roe almost killed me.”

“I had a blood clot in my uterus that caused my labor to have to be induced,” Marcinkus said. “Because of the overturn of Roe v. Wade, I wasn’t able to get life-saving treatment sooner. I almost died, and that’s because of a decision that Donald Trump made.”

“The doctors and nurses were afraid that if they treated me in the incorrect way that they would be prosecuted,” Marcinkus continued.

The ad includes a brief clip from a 2016 MSNBC town hall where Trump said that “there has to be some form of punishment for women” who get abortions before retracting his statement shortly after.

“Four more years of Donald Trump means that women’s rights will continue to be taken away,” Marcinkus suggested. “This has to stop because women are dying.”

The ad concludes with Harris saying that she approved Marcinkus’ message.

“Donald Trump is a fundamental threat to reproductive freedom — and you don’t have to take our word for it — Trump said it himself,” Harris-Walz campaign spokesperson Lauren Hitt said in a statement concerning the ads. “In fact, he’s said again and again that he’s ‘proud’ that he overturned Roe — a ruling which has harmed countless women, including Latorya and Laurel.”

A spokeswoman for the Trump campaign said in a statement that the vice president has been “lying about President Trump’s position on abortion” and that “President Trump has been unequivocally clear: He does not support a federal ban on abortion.”

In late August, The New York Times explained that Trump has been contorting himself on abortion “in search of political gain.”

Back in 2022, the former president had told allies — as the Supreme Court was preparing to overturn Roe v. Wade — that the move would hurt his party. Since that year, when Republicans underperformed expectations in the midterm elections, Mr. Trump has been privately emphatic with advisers that in his view the abortion issue alone could kill their chances of victory in November. And he is willing to make as many rhetorical and policy contortions as he deems necessary to win.

It is through that narrow political lens that Mr. Trump has been weighing the subject, despite his role in reshaping the Supreme Court that overturned the landmark 1973 abortion decision.

The results have been confusing and fluid, a contradictory mess of policy statements as he has once again tried to rebrand himself on an issue that many of his supporters view in strict moral terms, and had come to believe that he did, too.

Trump has had “more positions on reproductive rights than he has had wives,” TV personality and never-Trump Republican Ana Navarro quipped last week.